Humane Society Ad

Revised Final:



My compositional approach:

I tend to have an inside format, with an emphasis on well set type. I like to use sans Serif fonts, leaning toward bold or contrasting styles. The hierarchy of my compositions read from the top to the bottom, and the design is frequently static or closed. The center line is in the middle, with the logo off set. The design is symmetrical, formulaic, planned, and synergistic between type and image.

Final:



Comprehensive:



Concept Roughs:





Project Briefs:



Enlarged Thumbnails: